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Blog

Mistakes you might be making when marketing online programs

Here are a few of the mistakes your institution may be making when marketing to and recruiting online learners, and how to address them.
Adult Education Blog
Solution

Enroll360 Audiences

Leverage leading, complementary student data platforms to raise awareness and engagement with high-intent students throughout their college search journey
Marketing and Enrollment
Research Report

Understanding Your Future Adult Learner

To help our partners recruit and serve their future adult learners, EAB surveyed more than 2,000 current and prospective adult, graduate, online, and professional students about the impact of the…
Adult Learner Recruitment
Blog

Increase your transfer student population

See strategies implemented at these top 10 transfer-friendly schools to help enhance your transfer process and increase your transfer student admissions.
Blog

Turn your non-university competitors into your collaborators

Learn how to use alternative providers to bolster enrollment, increase program flexibility, and reduce student costs in your own offerings.
Podcast

How to Engage Parents During the Recruiting Process

Guests share findings from EAB’s parent communications survey and talk about how to engage parents during their students’ college search.
Infographic

Optimize Your College's Student-Recruitment Channels

College-bound students are using an expanding range of channels to research and engage with schools they’re considering. Our infographic outlines how colleges can optimize their student-recruitment channels to move students…
Enroll360
Blog

4 ways to strengthen your hybrid recruitment strategy

As the world begins to reopen, travel guidelines become more diverse, and student preferences become more varied, the tactics you use to connect with students need to match that variation.…
Enrollment Blog
Blog

Best Practices for Virtual Events

As a former admissions counselor, I can attest that the rapid transition to virtual recruitment was anything but easy. Seemingly overnight, the pandemic forced us to convert decades’ worth of…
Enrollment Blog
Event

The New Blueprint for Growth

EAB’s researchers have taken a deep dive into the past decade of data on program enrollments and degree conferrals.
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