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What Gen Z wants from college search, in their own words

Gen Z students share what enrollment strategies you need to learn—and unlearn—to successfully recruit their generation.
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Our Top Enrollment Resources

Student Communication Preferences White Paper

5,550+ students shared the best channels to reach them.

Infographic: The Digital Drawing Board

Chances are you’re already using digital channels to recruit students. But are you doing it right? Learn the 12 essential elements of a successful digital enrollment strategy.

Students don't speak "financial aid"

Read our expert perspective to learn how to communicate jargon-free to improve low-income student access and enrollment.