Enrollment

Recent Posts

Take our transfer enrollment diagnostic

on May 11, 2017  |  Permalink

Topics: Recruitment, Enrollment Management, Strategic Planning, Transfer Students, Special Populations, Student Experience, Student Affairs

Nearly four million community college students intend to transfer to four-year institutions, but don’t. Is your school missing this large pool of well-qualified, eager students?

A lack of community college engagement may be the main cause.

Continue reading:
Take our transfer enrollment diagnostic

Is there really a teen exodus from Facebook?

Emily Bauer on May 1, 2017  |  Permalink

Topics: Recruitment, Enrollment Management, Marketing and Branding

Growing numbers of enrollment leaders are asking me, “Why is Facebook still a part of your marketing strategy? Aren’t fewer and fewer teens using it now?”

It's true that the popularity of Facebook has diminished this year and Snapchat has surpassed it as teens’ favorite social media outlet. But that doesn't mean that teens are fleeing from Facebook. A recent survey by USB Evidence Lab indicates that teens' daily usage is higher for Facebook than other social networks, including Instagram and even Snapchat, and that the number of teen daily users has grown from 59% last year to 65% in 2017.

Continue reading:
Is there really a teen exodus from Facebook?

What you should know about New York's free tuition scholarship

Anna Swanson on May 1, 2017  |  Permalink

Topics: Enrollment Management, Recruitment, Tuition and Fees, Revenue Enhancement, Administration and Finance, Financial Aid

Phones started ringing in the admissions offices of New York colleges a few weeks ago.

The state had taken the unprecedented step of eliminating tuition for many students at its public city (CUNY) and state university systems (SUNY). Newly admitted students urgently dialed in to “get free tuition.”

Call after call, enrollment staff explained the basics:

The Excelsior Scholarship guarantees free tuition at CUNY and SUNY campuses to students from families currently earning less than $100,000 per year, with that cap climbing to $125,000 by 2019. Recipients will be required to earn 30 credits per year, maintain a 2.0 minimum grade point average, and live in New York after they graduate for as many years as they received the Excelsior benefit. Those who fail to fulfill these requirements will have their scholarship value converted to a loan.

Continue reading:
What you should know about New York's free tuition scholarship