Marketing and Enrollment
To keep pace with the changing enrollment landscape, your institution needs to achieve excellence in all areas—from audience strategy to marketing campaign design. EAB’s research and technology can help you stay ahead of the curve and understand what works. EAB also helps schools reach, engage, and yield more right-fit students through best-in-class marketing.
Tool
Evaluating Transfer Portal Impact at Your Institution
The Transfer Portal Impact Toolkit will help you create a Transfer Impact Report to enhance visibility into transfer…
Transfer Portal
Insight Paper
Mental Health’s Role in College Decision-Making
Our national survey of high school students sheds light on mental health's role in college decision-making and suggests…
Enroll360
Research Report
Address Non-Consumption by Hiring High School Counselors
This report outlines how hiring high school counselors as summer enrollment advisors can help your institution address non-consumption.
Strategic Advisory Services
Insight Paper
Quantifying How Influence Channels Drive Enrollment
This insight paper explores how to leverage college search channels to drive enrollment success at your institution.
Enroll360
Partner Resources
Resources exclusively for Marketing and Enrollment partners. Explore new research and special events.
Video
Breaking Down Barriers to College Access: Announcing Enroll360 Match’s New Partnership with PowerSchool Naviance®
Watch our on-demand webinar to learn more about Enroll360 Match’s partnership with PowerSchool Naviance®.
Enroll360
Tool
Transfer Maturity Curve and Strategic Resources
This tool is designed for partners to assess progress towards optimal adoption and strategic utilization of Transfer Portal…
Transfer Portal
Video
Enroll360 On-Demand Webinar Library
Enroll360 offers on-demand webinars to provide insights on market trends and updates on our services.
Enroll360
Resource Center
Enrollment Growth Strategy Resource Center
Shape your future enrollment growth strategy with research that uncovers hidden risks and opportunities and sheds light on…
Professional and Adult Education Advisory Services
Explore all our blogs
More Blog Posts
Blog
Navigating privacy controls with Google Analytics 4 (GA4)
Enhance data protection and compliance by leveraging the power of Google Analytics privacy controls.
Enrollment Blog
Blog
How Gen Z feels about college search and what that means for enrollment teams
For EAB’s Office Hours podcast, I sat down with EAB’s Emily Niedermaier to discuss the journey to Appily…
Enrollment Blog
Blog
How to navigate ‘The Great Opt-Out’ in higher ed
The higher education landscape is still undergoing a transformative shift, with an increasing number of students now opting…
Enrollment Blog
Latest Podcast Episodes
All Podcast Episodes
Podcast
Survey Reveals Top Concerns of Admissions Leaders
Experts discuss key findings from EAB’s latest survey of admissions leaders.
Podcast
How Students Overseas Match with US Colleges
Experts discuss new ways that students overseas are exploring and enrolling at universities in the US and elsewhere.
Podcast
Why Virtual Tours are Here to Stay
Experts explain the value, strategy, and technology that drive virtual college tours.
Videos
All Videos
Video
Building Trust with Latinx Students
Hear from college access and high school counselors on how schools need to evolve to successfully serve and…
Enroll360
Video
A conversation with Colorado State University:
Hear how CSU is effectively using Wisr Virtual Communities to build a safe, student-led, online space that fosters…
Enroll360
Video
Transfer Portal Office Hours: On-Demand Materials
Explore materials from past Transfer Portal Office Hours sessions.
Transfer Portal
Infographics
All Infographics
Infographic
6 Insights to Help You Recruit 'Gen P'
Explore this infographic for insights from our research on recruiting today’s high school students, including key findings from…
Enroll360
Infographic
How Application Growth Drives Enrollment in Your State
This infographic reveals the precise contours of the relationship between application growth and enrollment growth at the state…
Enroll360
Infographic
6 Strategies to Tackle Your Admissions Office Staffing Challenges
In the face of so many challenges, enrollment leaders can feel paralyzed about next steps in tackling high…
Enroll360