Disruptive Innovations in University Fundraising: Part I

Social Media Fundraising

Topics: Fundraising, Advancement, Major Gifts and Campaign Strategy, Donor and Prospect Relations, Student and Young Alumni Fundraising

This is a preview of restricted content.

  • If you are an EAB member, please log in.
  • If you are logged in and still see this message, the content is outside your membership portfolio, and we invite you to learn more by contacting us.
  • If you are not an EAB member and wish to learn more, please contact us.

About the Webconference

Higher education's supporters have flocked to social media in recent years, yet advancement offices have been slow to use these channels for giving. This is a big missed opportunity. Some schools have recognized the dollars they are losing through their inaction and have launched short, high-urgency campaigns through social media platforms.

This webconference profiles colleges and universities as well as nonprofits that successfully solicited gifts through social media. Topics covered include recruiting online ambassadors, campaign incentives, and donor retention strategies.

View the On-Demand Presentation

Watch the video Stream video recording 

Download PDF Download PDF