Soliciting Corporate Gifts for Workforce Development Programs

Topics: Community College, Donor and Prospect Relations, Advancement, Third Party Partnerships, Administration and Finance

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Community colleges seek corporate financial support for workforce development programs that train local employees for skilled jobs within that corporation. This report explores messages for the solicitation of corporate gifts. It also profiles strategies community college administrators use to align training programs with employer needs.

Research Questions

  • How do administrators of community colleges identify the needs of local employers and design programs to meet industry demand?
  • How do administrators pitch corporate partners to provide funding support to workforce development programs?
  • What messaging strategies do administrators employ to help employers understand the connections between workforce development programs and industry demand?