Structure and Purpose of Concentrations in Master’s Programs

Online Master’s in Information Technology Management and Software Engineering

Topics: Program Market Research, Academic Affairs, Real-Time Employer Demand Data

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Summary

Concentrations provide structure and in-demand labor market skills to students in master’s programs in information technology management and software engineering. This report explores the value students, program administrators, and employers place in concentrations and the selection of concentrations in information technology management and software engineering programs. Additionally, this report explores the structure and marketing of concentrations.

Research Questions

  • What defines a concentration?
  • What strategies do contacts employ to market concentrations to students?
  • What trends in student demand and enrollment have contacts observed as a result of concentrations?