Following a COE Forum presentation on opportunities in the health care field, COE leaders at the University of Maryland-Baltimore Country requested the Forum's help deciding if they should launch a professional master's degree in health information technology.
The COE Forum's market research service provided UMBC with employer demand data and actionable advice to successfully launch a degree program that aligned with faculty research interests, employment demand among regional health care providers, and the requirements of legislation such as the Affordable Care Act.
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Each year, the COE Forum's market research team completes hundreds of customized reports to help our 250+ member institutions validate demand for new programs and reposition existing offerings. Speak with one of our experts to hear more about how our employer-focused market research, marketing and recruiting strategy studies, and implementation resources can help you compete in an increasingly crowded market.
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