A New Perspective

Social Media, Digital Identity, and Student Learning Outcomes

Topics: Social Media, Student Experience, Student Affairs, Student Retention and Success, Career Services, Academic Support Programs, Academic Integrity and Student Conduct, Student Health and Wellness, Academic Planning, Academic Affairs

Forced to Act First

Unit Learning Outcomes and Employer Demands Illustrate Need for Career Services Intervention

Forum research reveals that career services has been forced to act first when it comes to social media and digital identity education. Ninety-four percent of employers review candidates’ social media accounts as part of the recruitment process. Forty-three percent of those employers have found content that led them to reject a candidate.

Without a concerted effort to build social media and digital identity programming, career services units will miss significant opportunities to achieve their learning outcomes and to help students find meaningful employment.

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Taking a Unit-Based Approach

LinkedIn Recruiting Is Growing Rapidly…