Social Media Advising Implementation Toolkit

Topics: Academic Affairs, Academic Planning, Student Affairs, Student Experience, Student Health and Wellness, Social Media, Career Services

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We've gathered these materials through an extensive literature review and through interviews with student affairs practitioners at a diverse group of institutions in the United States and Canada. The resources include four briefing documents that will help members implement unit-based digital identity programs as well as larger, campus-wide initiatives. Use these resources to reduce time and effort during digital identity program creation.

Components of a LinkedIn Profile Advising Program

In recognition of LinkedIn’s growing importance, the LinkedIn Profile Advising Program tool helps career services directors and their teams implement a peer advising program designed to help students improve their LinkedIn profiles.

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Campus-Wide Digital Identity Initiative

As higher education seeks to address social media’s growing importance in student lives, some institutions have created campus-wide digital identity education initiatives. Use this tool to guide implementation of such an initiative.

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Social Media Manager Job Qualifications

This tool will help student affairs leaders create position descriptions and duties for social media managers if they are considering hiring a professional to oversee digital identity and social networking initiatives.

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Social Media and Student Codes of Conduct

This document will help student affairs professionals consider how they want to document their response to student conduct on social media.

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