Improve the Campus Visit Experience
Despite the widespread availability of information on the web, most students review the campus visit as a top resource for making their college choice. Furthermore, as yield rates continue to decline, the value of the campus tour has never been more important than it is now. Colleges and universities must ensure that prospective students and parents have an exceptional visit experience. The campus visit, however, has been slow to evolve.
Key Insights
Despite the widespread availability of information on the web, most students review the campus visit as a top resource for making their college choice. Furthermore, as yield rates continue to decline, the value of the campus tour has never been more important than it is now. Colleges and universities must ensure that prospective students and parents have an exceptional visit experience. The campus visit, however, has been slow to evolve.
Insights and best practices for partners
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